We shape the brand.Then build the world around it.

SOMOS SPEC

35 Mercer StreetNew York, NY 10013

Una agencia de diseño independiente. No todo merece una segunda mirada. Menos aún una decisión.

Construimos sistemas que sostienen todo el recorrido, no solo la primera impresión.

Estrategia, diseño y desarrollo permanecen en la misma sala a propósito. La marca da forma al producto, el producto da forma a la web, y la web redefine cómo aterriza la marca. En cuanto esas partes se separan, casi siempre se pierde algo por el camino.

We build systems that carry through the full journey, not just the first impression.

Seven years in. Still picky.

We take on fewer projects.

Each one gets full attention.

Strategy, design, and build stay in the same room on purpose. Brand shapes product, product shapes the web, and the web redefines how the brand lands. Once those parts become separated, something almost always gets lost in translation.

UNA MIRADA A LAS CIFRAS

Siete años de trabajo terminado.

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People we've met

NUESTROS CLIENTES

Marcas que nunca se conformaron con lo suficiente.

De la fintech a la salud. Seis sectores, un estándar constante.

Nuestro proceso

LA FORMA

EN QUE TRABAJAMOS

We don’t start with answers.We start with the right questions.

Most agencies arrive with a deck and a point of view. We arrive with questions. The brief tells us what you want. The questions tell us what you need. Those are rarely the same thing.

01 /El problema del brief rara vez es el problema real. Excavamos hasta encontrarlo y construimos la solución alrededor de eso, no de lo que lucía bien en la presentación.
02 /La velocidad es fácil. Hacerlo bien lleva más tiempo. Preferimos invertirlo al principio antes que gastar el doble corrigiendo después.
03 /Estrategia, diseño y desarrollo permanecen en la misma sala. Cuando no lo hacen, siempre se pierde algo entre la idea y lo que finalmente sale.

WE DON’T SEPARATE THE STRATEGY FROM THE MAKING.

Not sure where to start?

The process makes more sense in a conversation. Let us walk you through.

Book a CallBook a Call

Tea WindsorNew Business

Team Spector

Alex Designer (demo)Design lead

Riley Engineer (demo)Engineer

Early stage or ready to start?

A short call to understand the project, the context, and what it really needs.

Let’s talkLet’s talk

Bianka RobertsonProject Manager

HISTORIA DE CLIENTE

CÓMO AGUANTA EL TRABAJO EN LA PRÁCTICA.

CASE STUDY

Lindholm Electronics

The product worked. Barely anyone could figure out how to use it. The engineering was sound — the experience was a different story.We fixed that.

Problem

Strong product. Confusing experience. The design, interface, and documentation had been built in silos — so users were left connecting the dots themselves. Most couldn’t.

Solution

We pulled everything into one coherent system. Same logic, same language, same hierarchy — from the physical controls to the screen to the manual. The product now tells you exactly what it’s doing without being asked

Project metricsFrom rebuild to launch

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The redesign made the product easier to understand and operate without compromising its capability. It feels considered from every angle.

Marta LindholmFounder & CEO

LET'S CONNECT

SOMOS SPEC

UNA MIRADA A LAS CIFRAS

NUESTROS CLIENTES

Team Spector